New subtitle: 'Parkland: Birth of a Movement'
- Oct 20, 2018
- 1 min read
I have never been big on subtitles, but decided this book could use one, to convey that while the title and cover are similar to Columbine, Parkland has a very different focus. (Different time, different situation, different goal.)
I loved the simplicity of the cover, though, so I pitched an idea to my publisher: an inside subtitle, which will appear on the title page inside, and on book sites like Amazon and Barnes & Noble, but not on the cover. They loved it.
So it is now Parkland: Birth of a Movement.
And it's also available for pre-order, BTW. It's at all the major sites, and I've got direct links at my Parkland page.
Here's what it looks like on Amazon:
The blog post about the inside subtitle for the Parkland book is a clever idea—simple yet effective. The archive and tag list show a lot of thoughtful work over the years. Definitely worth a read, just like cursed images for a different kind of rabbit hole.
I love how this post breaks down the thoughtful decision behind adding the subtitle Parkland: Birth of a Movement, which perfectly signals the book’s uplifting focus on student activism instead of repeating the true-crime framing of your prior work Columbine. The compromise of an internal-only subtitle balances striking cover art with clear, descriptive labeling for online retailers and readers alike. Framing this as a story of youth-led progress delivers a vital contrast to your earlier deep dive into school shooter motives. I cannot wait to dive into this book and would welcome future updates on pre-order numbers and upcoming author events. --glow up
I really like how you kept the cover simple and moved the subtitle inside—it lets the design breathe. When I was picking colors for my own project, I found the RGBA to HEX Converter super handy for getting the exact shade I wanted.
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